Side-by-side comparison

Byoma Brightening Serum vs Naturium Niacinamide Serum 12%

Both serums contain Niacinamide, but each adds something the other doesn't. Here's where they overlap and where they split.

1Shared hero active
Byoma
Brightening Serum
SerumBudgetMorning or evening
Dark SpotsDullnesssensitive

Tranexamic acid + niacinamide + ceramide serum at an unusually low price point for this combination. Genuinely effective for post-inflammatory pigmentation and melasma-prone skin — and gentler than vitamin C for many people.

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Naturium
Niacinamide Serum 12%
SerumBudgetMorning or evening
Dark SpotsOilinessAcneRough Texture

Higher-dose niacinamide than the classic 10% formulations, with zinc PCA, centella and ginger. At 12% there's modestly better pore and sebum performance, though some very sensitive skin can flush — patch test first.

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The verdict

Which should you choose?

Both contain Niacinamide. Byoma Brightening Serum adds Tranexamic Acid. Pick the one whose extra matches what you're treating. Byoma Brightening Serum is the better fit for dullness and sensitive skin; Naturium Niacinamide Serum 12% for oiliness, acne and rough texture. Both sit in the Budget price tier.

The overlap

What they share

This hero active appears in both formulas:

Niacinamide
The formulation

Ingredient stacks, side by side

Byoma Brightening Serum — top of the list

  • Water~50–80%
  • Propanediol~5–25%
  • Glycerin~3–10%
  • Niacinamide~2–6%
  • Tranexamic Acid~1.5–4%
  • Pentylene Glycol~1–2%
  • Butylene Glycol~1–2%

Naturium Niacinamide Serum 12% — top of the list

  • Water~50–80%
  • Niacinamide12%
  • Glycerin~3–10%
  • Butylene Glycol~2–6%
  • Propanediol~1.5–4%
  • Zinc PCA~1–2%
  • Centella Asiat…~1–2%

● marks ingredients that appear near the top of both lists. Percentages are positional estimates from INCI order, not disclosed doses.

At a glance

The specs

Byoma Brightening SerumNaturium Niacinamide Serum 12%
CategorySerumSerum
Price tierBudgetBudget
Best forDark Spots, Dullness, sensitiveDark Spots, Oiliness, Acne
Usage notesMorning or eveningMorning or evening
Shared hero activesNiacinamide
Questions

Common questions

Is the Byoma Brightening Serum or the Naturium Niacinamide Serum 12% better?
It depends on what you're treating. Both contain Niacinamide; Byoma Brightening Serum adds Tranexamic Acid.
What's the difference between the Byoma Brightening Serum and the Naturium Niacinamide Serum 12%?
Byoma Brightening Serum's hero actives are Tranexamic Acid and Niacinamide. Naturium Niacinamide Serum 12%'s are Niacinamide and Centella Asiatica.
Are the Byoma Brightening Serum and Naturium Niacinamide Serum 12% dupes for each other?
Partly. They share Niacinamide, but Byoma Brightening Serum's Tranexamic Acid isn't in the other, so they aren't full substitutes.
Can I use the Byoma Brightening Serum and Naturium Niacinamide Serum 12% together?
Usually, yes. Apply the thinner texture first, then the thicker one, and patch-test when introducing anything new.
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1 shared hero active

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